{"id":19122,"date":"2017-05-24T00:00:00","date_gmt":"2017-05-23T22:00:00","guid":{"rendered":"https:\/\/addi.de\/news\/addi-beitrag_merceria-actualidad\/"},"modified":"2023-02-18T18:24:06","modified_gmt":"2023-02-18T17:24:06","slug":"addi-beitrag_merceria-actualidad","status":"publish","type":"news","link":"https:\/\/addi.de\/en\/news\/addi-beitrag_merceria-actualidad\/","title":{"rendered":"addi report in the Spanish magazine MERCERIA actualidad"},"content":{"rendered":"<div id=\"header-text-block_d800484a1ac5e7a7f246f6f82f18751f\" class=\"header-text\" >\n    <section>\n        <div class=\"container\">\n            <div class=\"row position-relative\">\n                <div class=\"col-12 col-lg-3 offset-lg-1 order-2 order-lg-1\">\n                    <div class=\"text-wrapper\">\n                        <div class=\"color-area-secondary\"><\/div>\n                                                                                                    <h1>addi report in the Spanish magazine MERCERIA actualidad<\/h1>\n                                                <div class=\"share-links\">\n                            <span>Teilen:<\/span>\n                            <a href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Faddi.de%2Fen%2Fnews%2Faddi-beitrag_merceria-actualidad%2F\" class=\"d-inline-block px-2\" onclick=\"window.open(this.href, 'mywin', 'left=20,top=20,width=500,height=500,toolbar=1,resizable=0'); return false;\"><i class=\"fab fa-facebook-f hl-color\"><\/i><\/a>\n                            <a href=\"https:\/\/twitter.com\/intent\/tweet?text=https%3A%2F%2Faddi.de%2Fen%2Fnews%2Faddi-beitrag_merceria-actualidad%2F\" class=\"d-inline-block px-2\" onclick=\"window.open(this.href, 'mywin', 'left=20,top=20,width=500,height=500,toolbar=1,resizable=0'); return false;\"><i class=\"fa-brands fa-x-twitter hl-color\"><\/i><\/a>\n                        <\/div>\n                        <div class=\"text\">\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n                <div class=\"col-12 col-lg-7 offset-lg-1 mb-3 mb-lg-0 order-1 order-lg-2\">\n                                            <img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"970\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/09-Merceria-9-20-1280x970.jpg\" class=\"attachment-1280x970 size-1280x970\" alt=\"\">                                        <div class=\"row toc-wrapper\">\n                        <div class=\"col-12 col-lg-6 offset-lg-5\">\n                            <div class=\"toc-title\">\n                                Inhaltsverzeichnis                            <\/div>\n                            <div class=\"toc-content\">\n\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n<\/div>\n\n\n\n            \n<div id=\"text-gallery-video-block_6a13aa0299c9863c2e87e5fc6eecd59c\" class=\"text-gallery-video alignment-left company\" >\n    <section>\n        <div class=\"container position-relative\">\n            \n\n                                                                                <div class=\"gallery-wrapper  d-lg-block\">\n                                                                                                                        <div class=\"text-wrapper mb-5\">\n                                                                                                    <div class=\"text-background-small color-area-secondary full\"><\/div>\n                                                                                                                                                                                                                                                    <div class=\"row\">\n                                                        <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                                            <div class=\"text\">\n                                                                <p>Editorial for the Spanish handicraft magazine MERCERIA actualidad:<\/p>\n<p>188 years ago, the Great Grandfather of the current owner Thomas Selter, started to transform wire into crochet hooks.<\/p>\n<p class=\"translation-block\">That was in 1829, and since then the company has weathered many storms, as well as World wars and a great many changes. <br>Today, Gustav Selter GmbH &amp; Co. KG is better positioned than ever before, with the brand \u201caddi\u201d.<\/p>\n<p class=\"translation-block\">The production in Germany, with the focus on high quality provides a lot of fun when knitting. And this pleases retailers, because repeat purchases of wool are made more often. Significant capital expenditure of several million Euros in the last five years, have brought the company up to speed, and allowed for additional premises. In addition, it is fun to continually develop new articles, which make handicrafts even nicer. So, there will once again be great innovations from addi at the h+h trade fair 2017 in Cologne.<\/p>\n<p class=\"translation-block\">For handicraft fans, we have developed an advent calendar with the name <b>\u201caddiVent\u201d<\/b>. You will be able to see prototypes at the trade fair. Apart from original addi knitting and crochet needles, it also contains useful accessories, and high quality branded wool. With the addi instructions for a knitted hat, knitted scarf and a pair of crocheted mittens included, you can work on three complete craft projects.<\/p>\n<p class=\"translation-block\">The addi range of accessories will be extended with newly developed little helpers, which all knitters will love.<br> The new <b><a href=\"http:\/\/shop.addi.de\/en\/addiclick1\/additogo\" target=\"_blank\" rel=\"noopener\">\u201eaddiToGo\u201c<\/a><\/b> stitch holders in the shape of a heart, ensure that the stitches stay where they are meant to: on the needles. Not only ideal for circular knitting needles on journeys \u2013 but also as a stitch stopper on the cable.<\/p>\n<p class=\"translation-block\">Our new, red silicone pads are called <strong><a href=\"http:\/\/shop.addi.de\/en\/addiclick1\/addigrip\" target=\"_blank\" rel=\"noopener\">\u201eaddiGrip\u201c<\/a> <\/strong>, which help to make the addiClick fastener easier to open and close. With the pads, you can fix the cable and hook between your fingers, so nothing can slip. Once again this year we are expanding our addiClick range.<\/p>\n<p class=\"translation-block\">In a wonderful purple colour, the new, very comprehensive <strong><a href=\"http:\/\/shop.addi.de\/de\/addiclick1\/addiclick-by-woolly-hugs\" target=\"_blank\" rel=\"noopener\">\u201eaddiClick by Woolly Hugs\u201c<\/a><\/strong> case comes to the trade fair \u2013 developed in collaboration with the handicrafts expert Veronika Hug. Thanks to a large range of addiClick knitting and crochet needles, and the original addi accessories, it is a real addiClick tool box. Of course all addiClick cords and tips are compatible.<\/p>\n<p><strong>&#8222;<a href=\"http:\/\/shop.addi.de\/de\/addiclick1\/addiclick-hook-bamboo\" target=\"_blank\">addiClick HOOK BAMBOO&#8220;<\/a><\/strong> hei\u00dft das neue gr\u00fcne Etui und enth\u00e4lt 8 feinste Bambus-H\u00e4kelnadeln bis 8 mm &#8211; aus nachhaltig wachsendem Bambus hergestellt. Einzelne Hook Bamboo H\u00e4kelnadeln bis 12 mm und addiClick Seile sind optional erh\u00e4ltlich.<\/p>\n<p class=\"translation-block\">By popular request, the ergonomic addiSwing crochet hook is now available with a longer crochet hook head, as <strong><a href=\"http:\/\/shop.addi.de\/en\/nadeln\/haekelnadeln1\/addiswing-maxi\" target=\"_blank\" rel=\"noopener\">\u201eaddiSwing MAXI\u201c<\/a><\/strong> \u2013 for even more possible uses.<\/p>\n<p class=\"translation-block\">Knitting needle or crochet hook \u2013 this question is raised with<strong><a href=\"http:\/\/shop.addi.de\/en\/nadeln\/haekelnadeln1\/addiduett\" target=\"_blank\" rel=\"noopener\">\u201eaddiDuett\u201c<\/a><\/strong>. One side crochet hook, one side knitting needle tip \u2013 this means that completely new possibilities arise, e.g. when picking up stitches or to save dropped stitches.<\/p>\n<p class=\"translation-block\">Due to outstanding feedback by the addi fans, the very popular 25 cm circular knitting needle <strong><a href=\"http:\/\/shop.addi.de\/en\/nadeln\/rundstricknadeln\/addisockenwunder-rundstricknadel-trick\" target=\"_blank\" rel=\"noopener\">\u201caddiSockwonder\u201d<\/a><\/strong>  will not only be available in the BASIC variant with the round tips, but also in a <b>LACE variant<\/b> with thinner tips in the future. The needle will be demonstrated at the h+h trade fair stand, and can also be tested.<\/p>\n<p>Zum Thema Sockenstricken passt auch unser neues <strong>&#8222;addiCraSy Trio&#8220;<\/strong>. Diese extrem kurzen Rundstricknadeln versprechen ganz neue M\u00f6glichkeiten beim Stricken in kleinen Runden oder auch beim Stricken von Zopfmustern.<\/p>\n<p class=\"translation-block\">For all products, we will continue to ensure that our complaint quota is as low as possible, so that both retailers and knitters enjoy the addi needles. You can find further information on addi at <a href=\"https:\/\/www.addi.de\/en\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.addi.de\/en\/<\/a> or on our social media channels on <a href=\"https:\/\/www.facebook.com\/addinadeln\/\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>, <a href=\"https:\/\/www.instagram.com\/addi_by_selter\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a>, <a href=\"https:\/\/www.pinterest.de\/addibySelter\/\" target=\"_blank\" rel=\"noopener\">Pinterest<\/a>, <a href=\"https:\/\/plus.google.com\/b\/102626023853037330725\/?pageId=102626023853037330725\" target=\"_blank\" rel=\"noopener\">Google+<\/a> and <a href=\"https:\/\/twitter.com\/addi_by_Selter\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>.<\/p>\n<p class=\"translation-block\">Spanish\/english report: <a href=\"https:\/\/www.addi.de\/wp-content\/uploads\/2017\/05\/Aktuelles_Text_Merceria_3_2017_web.png\" target=\"_blank\" rel=\"noopener\">MERCERIA actualidad (click)<\/a><\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                                                                                                                            <\/div>\n                                            <div class=\"row\">\n                                                <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                                                                    <\/div>\n                                            <\/div>\n                                                                                                                                                        <\/div>\n                               \n                                 \n                            <div class=\"gallery-wrapper d-block d-lg-none\">\n                                                                    <div class=\"text-wrapper mb-5\">\n                                                                                    <div class=\"text-background-small color-area-secondary full\"><\/div>\n                                                                                                                                                                                                            <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                                    <div class=\"text\">\n                                                        <p>Editorial for the Spanish handicraft magazine MERCERIA actualidad:<\/p>\n<p>188 years ago, the Great Grandfather of the current owner Thomas Selter, started to transform wire into crochet hooks.<\/p>\n<p class=\"translation-block\">That was in 1829, and since then the company has weathered many storms, as well as World wars and a great many changes. <br>Today, Gustav Selter GmbH &amp; Co. KG is better positioned than ever before, with the brand \u201caddi\u201d.<\/p>\n<p class=\"translation-block\">The production in Germany, with the focus on high quality provides a lot of fun when knitting. And this pleases retailers, because repeat purchases of wool are made more often. Significant capital expenditure of several million Euros in the last five years, have brought the company up to speed, and allowed for additional premises. In addition, it is fun to continually develop new articles, which make handicrafts even nicer. So, there will once again be great innovations from addi at the h+h trade fair 2017 in Cologne.<\/p>\n<p class=\"translation-block\">For handicraft fans, we have developed an advent calendar with the name <b>\u201caddiVent\u201d<\/b>. You will be able to see prototypes at the trade fair. Apart from original addi knitting and crochet needles, it also contains useful accessories, and high quality branded wool. With the addi instructions for a knitted hat, knitted scarf and a pair of crocheted mittens included, you can work on three complete craft projects.<\/p>\n<p class=\"translation-block\">The addi range of accessories will be extended with newly developed little helpers, which all knitters will love.<br> The new <b><a href=\"http:\/\/shop.addi.de\/en\/addiclick1\/additogo\" target=\"_blank\" rel=\"noopener\">\u201eaddiToGo\u201c<\/a><\/b> stitch holders in the shape of a heart, ensure that the stitches stay where they are meant to: on the needles. Not only ideal for circular knitting needles on journeys \u2013 but also as a stitch stopper on the cable.<\/p>\n<p class=\"translation-block\">Our new, red silicone pads are called <strong><a href=\"http:\/\/shop.addi.de\/en\/addiclick1\/addigrip\" target=\"_blank\" rel=\"noopener\">\u201eaddiGrip\u201c<\/a> <\/strong>, which help to make the addiClick fastener easier to open and close. With the pads, you can fix the cable and hook between your fingers, so nothing can slip. Once again this year we are expanding our addiClick range.<\/p>\n<p class=\"translation-block\">In a wonderful purple colour, the new, very comprehensive <strong><a href=\"http:\/\/shop.addi.de\/de\/addiclick1\/addiclick-by-woolly-hugs\" target=\"_blank\" rel=\"noopener\">\u201eaddiClick by Woolly Hugs\u201c<\/a><\/strong> case comes to the trade fair \u2013 developed in collaboration with the handicrafts expert Veronika Hug. Thanks to a large range of addiClick knitting and crochet needles, and the original addi accessories, it is a real addiClick tool box. Of course all addiClick cords and tips are compatible.<\/p>\n<p><strong>&#8222;<a href=\"http:\/\/shop.addi.de\/de\/addiclick1\/addiclick-hook-bamboo\" target=\"_blank\">addiClick HOOK BAMBOO&#8220;<\/a><\/strong> hei\u00dft das neue gr\u00fcne Etui und enth\u00e4lt 8 feinste Bambus-H\u00e4kelnadeln bis 8 mm &#8211; aus nachhaltig wachsendem Bambus hergestellt. Einzelne Hook Bamboo H\u00e4kelnadeln bis 12 mm und addiClick Seile sind optional erh\u00e4ltlich.<\/p>\n<p class=\"translation-block\">By popular request, the ergonomic addiSwing crochet hook is now available with a longer crochet hook head, as <strong><a href=\"http:\/\/shop.addi.de\/en\/nadeln\/haekelnadeln1\/addiswing-maxi\" target=\"_blank\" rel=\"noopener\">\u201eaddiSwing MAXI\u201c<\/a><\/strong> \u2013 for even more possible uses.<\/p>\n<p class=\"translation-block\">Knitting needle or crochet hook \u2013 this question is raised with<strong><a href=\"http:\/\/shop.addi.de\/en\/nadeln\/haekelnadeln1\/addiduett\" target=\"_blank\" rel=\"noopener\">\u201eaddiDuett\u201c<\/a><\/strong>. One side crochet hook, one side knitting needle tip \u2013 this means that completely new possibilities arise, e.g. when picking up stitches or to save dropped stitches.<\/p>\n<p class=\"translation-block\">Due to outstanding feedback by the addi fans, the very popular 25 cm circular knitting needle <strong><a href=\"http:\/\/shop.addi.de\/en\/nadeln\/rundstricknadeln\/addisockenwunder-rundstricknadel-trick\" target=\"_blank\" rel=\"noopener\">\u201caddiSockwonder\u201d<\/a><\/strong>  will not only be available in the BASIC variant with the round tips, but also in a <b>LACE variant<\/b> with thinner tips in the future. The needle will be demonstrated at the h+h trade fair stand, and can also be tested.<\/p>\n<p>Zum Thema Sockenstricken passt auch unser neues <strong>&#8222;addiCraSy Trio&#8220;<\/strong>. Diese extrem kurzen Rundstricknadeln versprechen ganz neue M\u00f6glichkeiten beim Stricken in kleinen Runden oder auch beim Stricken von Zopfmustern.<\/p>\n<p class=\"translation-block\">For all products, we will continue to ensure that our complaint quota is as low as possible, so that both retailers and knitters enjoy the addi needles. You can find further information on addi at <a href=\"https:\/\/www.addi.de\/en\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.addi.de\/en\/<\/a> or on our social media channels on <a href=\"https:\/\/www.facebook.com\/addinadeln\/\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>, <a href=\"https:\/\/www.instagram.com\/addi_by_selter\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a>, <a href=\"https:\/\/www.pinterest.de\/addibySelter\/\" target=\"_blank\" rel=\"noopener\">Pinterest<\/a>, <a href=\"https:\/\/plus.google.com\/b\/102626023853037330725\/?pageId=102626023853037330725\" target=\"_blank\" rel=\"noopener\">Google+<\/a> and <a href=\"https:\/\/twitter.com\/addi_by_Selter\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>.<\/p>\n<p class=\"translation-block\">Spanish\/english report: <a href=\"https:\/\/www.addi.de\/wp-content\/uploads\/2017\/05\/Aktuelles_Text_Merceria_3_2017_web.png\" target=\"_blank\" rel=\"noopener\">MERCERIA actualidad (click)<\/a><\/p>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                            <\/div>\n                                                                            <div class=\"row mb-4\">\n                                            <div class=\"col-12\">\n                                                                                            <\/div>\n                                        <\/div>\n                                                                                                                                                                                                            <\/div>\n                                                                                    <\/div>\n    <\/section>\n<\/div>\n\n            \n        <div class=\"modal fade modal-move-to-body gallery-modal company\" id=\"modal-text-gallery-video-block_6a13aa0299c9863c2e87e5fc6eecd59c\" tabindex=\"-1\"\n             aria-labelledby=\"modal-text-gallery-video-block_6a13aa0299c9863c2e87e5fc6eecd59c\" aria-hidden=\"true\">\n            <div class=\"modal-dialog modal-xl modal-dialog-centered\">\n                <div class=\"modal-content\">\n                    <button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\">\n                        <i class=\"fas fa-times\"><\/i>\n                    <\/button>\n                    <div class=\"modal-body\">\n                        <div class=\"container-fluid\">\n                                                            <div class=\"row\">\n                                    <div class=\"col-12\">\n                                        <div class=\"row carousel-item-image-wrapper\">\n                                            <div class=\"col-12\">\n                                                <div class=\"carousel-item-image\">\n                                                    <div class=\"color-area-secondary\"><\/div>\n                                                                                                    <\/div>\n                                            <\/div>\n                                        <\/div>\n                                                                            <\/div>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>","protected":false},"template":"","kategorie_news":[40],"class_list":["post-19122","news","type-news","status-publish","hentry","kategorie_news-aktuelles"],"acf":[],"_links":{"self":[{"href":"https:\/\/addi.de\/en\/wp-json\/wp\/v2\/news\/19122","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/addi.de\/en\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/addi.de\/en\/wp-json\/wp\/v2\/types\/news"}],"wp:attachment":[{"href":"https:\/\/addi.de\/en\/wp-json\/wp\/v2\/media?parent=19122"}],"wp:term":[{"taxonomy":"kategorie_news","embeddable":true,"href":"https:\/\/addi.de\/en\/wp-json\/wp\/v2\/kategorie_news?post=19122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}