{"id":36831,"date":"2023-03-08T12:00:00","date_gmt":"2023-03-08T11:00:00","guid":{"rendered":"https:\/\/addi.de\/?post_type=story&#038;p=36831"},"modified":"2023-05-23T13:40:27","modified_gmt":"2023-05-23T11:40:27","slug":"addi-a-family-business","status":"publish","type":"story","link":"https:\/\/addi.de\/en\/story\/addi-a-family-business\/","title":{"rendered":"addi \u2013 a family business"},"content":{"rendered":"<div id=\"header-text-block_a94d1b6b08845c4d9ec3974449c51bea\" class=\"header-text\" >\n    <section>\n        <div class=\"container\">\n            <div class=\"row position-relative\">\n                <div class=\"col-12 col-lg-3 offset-lg-1 order-2 order-lg-1\">\n                    <div class=\"text-wrapper\">\n                        <div class=\"color-area-secondary\"><\/div>\n                                                    <div class=\"topline hl-color\">\n                                Story                            <\/div>\n                                                                                                    <h1>addi \u2013 a family business<\/h1>\n                                                <div class=\"share-links\">\n                            <span>Teilen:<\/span>\n                            <a href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Faddi.de%2Fen%2Fstory%2Faddi-a-family-business%2F\" class=\"d-inline-block px-2\" onclick=\"window.open(this.href, 'mywin', 'left=20,top=20,width=500,height=500,toolbar=1,resizable=0'); return false;\"><i class=\"fab fa-facebook-f hl-color\"><\/i><\/a>\n                            <a href=\"https:\/\/twitter.com\/intent\/tweet?text=https%3A%2F%2Faddi.de%2Fen%2Fstory%2Faddi-a-family-business%2F\" class=\"d-inline-block px-2\" onclick=\"window.open(this.href, 'mywin', 'left=20,top=20,width=500,height=500,toolbar=1,resizable=0'); return false;\"><i class=\"fa-brands fa-x-twitter hl-color\"><\/i><\/a>\n                        <\/div>\n                        <div class=\"text\">\n                            <p>addi respectively the company Selter as a successful family business in the middle of the green heart of North Rhine-Westphalia, the Sauerland. Here innovation meets tradition. In our valley in Altena, we produce knitting needles and crochet hooks of the highest quality with the brand name \u201caddi\u201d in the 6th generation and ship them to customers in 59 different countries.<\/p>\n<p><strong>Made in Germany since 1829<\/strong><\/p>\n                        <\/div>\n                    <\/div>\n                <\/div>\n                <div class=\"col-12 col-lg-7 offset-lg-1 mb-3 mb-lg-0 order-1 order-lg-2\">\n                                            <img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"970\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0871-1280x970.jpg\" class=\"attachment-1280x970 size-1280x970\" alt=\"Managing Director Claudia Malcus and her daughter Pauline D\u00f6rr - addi by Selter\" \/>                                        <div class=\"row toc-wrapper\">\n                        <div class=\"col-12 col-lg-6 offset-lg-5\">\n                            <div class=\"toc-title\">\n                                Inhaltsverzeichnis                            <\/div>\n                            <div class=\"toc-content\">\n\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n<\/div>\n\n\n\n            \n<div id=\"text-gallery-video-block_8340279c47c6fac2dc94b2f55cb1cc51\" class=\"text-gallery-video alignment-left inspiration\" >\n    <section>\n        <div class=\"container position-relative\">\n            \n\n                                                                                <div class=\"gallery-wrapper  d-lg-block\">\n                                                                                                                        <div class=\"text-wrapper mb-5\">\n                                                                                                                                                                                                                                                    <div class=\"row\">\n                                                        <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                                            <div class=\"text\">\n                                                                <p>At addi, we have always used our entire know-how and many years of experience to achieve sustainable growth and thus to survive on the market in the long term.<\/p>\n<p>Das Stichwort &#8222;Nachhaltigkeit&#8220; spielt bei jeder einzelnen Entscheidung, die wir als Familienunternehmen treffen, eine gro\u00dfe Rolle.<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                                                                                                                            <\/div>\n                                            <div class=\"row\">\n                                                <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                                                                    <\/div>\n                                            <\/div>\n                                                                                                                                                        <\/div>\n                               \n                                 \n                            <div class=\"gallery-wrapper d-block d-lg-none\">\n                                                                    <div class=\"text-wrapper mb-5\">\n                                                                                                                                                                                                            <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                                    <div class=\"text\">\n                                                        <p>At addi, we have always used our entire know-how and many years of experience to achieve sustainable growth and thus to survive on the market in the long term.<\/p>\n<p>Das Stichwort &#8222;Nachhaltigkeit&#8220; spielt bei jeder einzelnen Entscheidung, die wir als Familienunternehmen treffen, eine gro\u00dfe Rolle.<\/p>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                            <\/div>\n                                                                            <div class=\"row mb-4\">\n                                            <div class=\"col-12\">\n                                                                                            <\/div>\n                                        <\/div>\n                                                                                                                                                                                                            <\/div>\n                                                                                    <\/div>\n    <\/section>\n<\/div>\n\n            \n        <div class=\"modal fade modal-move-to-body gallery-modal inspiration\" id=\"modal-text-gallery-video-block_8340279c47c6fac2dc94b2f55cb1cc51\" tabindex=\"-1\"\n             aria-labelledby=\"modal-text-gallery-video-block_8340279c47c6fac2dc94b2f55cb1cc51\" aria-hidden=\"true\">\n            <div class=\"modal-dialog modal-xl modal-dialog-centered\">\n                <div class=\"modal-content\">\n                    <button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\">\n                        <i class=\"fas fa-times\"><\/i>\n                    <\/button>\n                    <div class=\"modal-body\">\n                        <div class=\"container-fluid\">\n                                                            <div class=\"row\">\n                                    <div class=\"col-12\">\n                                        <div class=\"row carousel-item-image-wrapper\">\n                                            <div class=\"col-12\">\n                                                <div class=\"carousel-item-image\">\n                                                    <div class=\"color-area-secondary\"><\/div>\n                                                                                                    <\/div>\n                                            <\/div>\n                                        <\/div>\n                                                                            <\/div>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    \n\n\n            \n<div id=\"text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\" class=\"text-gallery-video alignment-left inspiration\" >\n    <section>\n        <div class=\"container position-relative\">\n            \n\n                                                                                <div class=\"gallery-wrapper  d-lg-block\">\n                                                                                                                        <div class=\"row align-items-end\">\n                                                <div class=\"col-12 col-lg-6 offset-lg-1\">\n                                                    <div class=\"text-wrapper mb-3\">\n                                                                                                                                                                                                                                    <div class=\"row\">\n                                                                <div class=\"col-12\">\n                                                                    \n                                                                    <div class=\"heading-tag\">\n                                                                        <h2> Sustainable commitment in every respect <\/h2>\n                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                                                                                            <div class=\"row\">\n                                                                <div class=\"col-12\">\n                                                                    <div class=\"text\">\n                                                                        <p><strong>addi has been producing at Altena in Germany since 1829. The company is managed by the owner family in the 6th generation.<\/strong> Thomas Selter (also known as Mr. addi) handed over the management to his wife Claudia Malcus in 2020. Her daughter Pauline D\u00f6rr, who has been with the company since she was a little girl, is assisting her as assistant to the management alongside her studies.<\/p>\n<p>In addition, we have been involved in social projects here locally for many years and support many associations and institutions. addi stands for openness and transparency.<\/p>\n                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                                                                                                                                                    <div class=\"row link-wrapper\">\n                                                                <div class=\"col-12 col-lg-10 offset-lg-2\">\n                                                                    <div class=\"row\">\n                                                                                                                                                    <div class=\"col-12 col-lg-6\">\n                                                                                <a href='https:\/\/addi.de\/en\/story\/addi-a-family-business\/' target='_self' class='buttonlink prio-1'>Our philosophy<\/a>                                                                            <\/div>\n                                                                                                                                                                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                            <\/div>\n                                                    <div class=\"row\">\n                                                        <div class=\"col-12 col-lg-8 offset-lg-4\">\n                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\">\n                                                                    <img loading=\"lazy\" decoding=\"async\" width=\"520\" height=\"300\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0818-520x300.jpg\" class=\"attachment-520x300 size-520x300\" alt=\"Owner and managing director Claudia Malcus\" \/>                                                                <\/div>\n                                                                                                                    <\/div>\n                                                    <\/div>\n                                                                                                            <div class=\"row gallery-headline-wrapper centered\">\n                                                            <div class=\"col-12\">\n                                                                                                                                    <div class=\"scriptheadline hl-color\">\n                                                                        A family business                                                                    <\/div>\n                                                                                                                                                                                                    <div class=\"underline hl-color\">\n                                                                        in its 6th generation                                                                    <\/div>\n                                                                                                                            <\/div>\n                                                        <\/div>\n                                                                                                    <\/div>\n                                                <div class=\"col-12 col-lg-4\">\n                                                    <div class=\"row mb-3\">\n                                                        <div class=\"col-12 col-lg-9\">\n                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\">\n                                                                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"320\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled-400x320.jpg\" class=\"attachment-400x320 size-400x320\" alt=\"\" \/>                                                                <\/div>\n                                                                                                                    <\/div>\n                                                    <\/div>\n                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\">\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"320\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/07\/Firmengeba\u0308ude-Verwaltung-2022OP9_0391Standort-Dahle-Altena-Selter-addi-400x320.jpg\" class=\"attachment-400x320 size-400x320\" alt=\"\" \/>                                                        <\/div>\n                                                                                                                                                                <div class=\"buttonspacer\"><\/div>\n                                                                                                    <\/div>\n                                            <\/div>\n                                                                                                            <\/div>\n                               \n                                 \n                            <div class=\"gallery-wrapper d-block d-lg-none\">\n                                                                    <div class=\"text-wrapper mb-5\">\n                                                                                                                                                                    <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                              \n                                                    <div class=\"heading-tag\">\n                                                        <h2>Sustainable commitment in every respect<\/h2>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                            <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                                    <div class=\"text\">\n                                                        <p><strong>addi has been producing at Altena in Germany since 1829. The company is managed by the owner family in the 6th generation.<\/strong> Thomas Selter (also known as Mr. addi) handed over the management to his wife Claudia Malcus in 2020. Her daughter Pauline D\u00f6rr, who has been with the company since she was a little girl, is assisting her as assistant to the management alongside her studies.<\/p>\n<p>In addition, we have been involved in social projects here locally for many years and support many associations and institutions. addi stands for openness and transparency.<\/p>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                                    <div class=\"row link-wrapper\">\n                                                <div class=\"col-12 col-lg-6 offset-lg-2\">\n                                                    <div class=\"row\">\n                                                                                                                    <div class=\"col-12 col-lg-6\">\n                                                                <a href='https:\/\/addi.de\/en\/story\/addi-a-family-business\/' target='_self' class='buttonlink prio-1'>Our philosophy<\/a>                                                            <\/div>\n                                                                                                                                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                            <\/div>\n                                                                            <div class=\"row mb-4\">\n                                            <div class=\"col-12\">\n                                                                                                    <div id=\"galleryCarousel-block_b73a74cc78755fa01ceebf8c451be7b5\" class=\"carousel slide\" data-ride=\"carousel\" data-interval=\"2500\" data-pause=\"false\" data-keyboard=\"false\">\n                                                        <div class=\"carousel-inner\" data-countslides=\"3\">\n                                                                                                                            <div class=\"carousel-item active\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled-1280x970.jpg\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled-400x320.jpg\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                            <div class=\"carousel-item\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/07\/Firmengeba\u0308ude-Verwaltung-2022OP9_0391Standort-Dahle-Altena-Selter-addi-1280x970.jpg\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/07\/Firmengeba\u0308ude-Verwaltung-2022OP9_0391Standort-Dahle-Altena-Selter-addi-400x320.jpg\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                            <div class=\"carousel-item\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0818-1280x970.jpg\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0818-400x320.jpg\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                    <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                        <\/div>\n                                                                                                                                                                                        <div class=\"row gallery-headline-wrapper centered\">\n                                            <div class=\"col-12\">\n                                                                                                    <div class=\"scriptheadline hl-color\">\n                                                        A family business                                                    <\/div>\n                                                                                                                                                    <div class=\"underline hl-color\">\n                                                        in its 6th generation                                                    <\/div>\n                                                                                            <\/div>\n                                        <\/div>\n                                                                                                <\/div>\n                                                                                    <\/div>\n    <\/section>\n<\/div>\n\n            \n        <div class=\"modal fade modal-move-to-body gallery-modal inspiration\" id=\"modal-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\" tabindex=\"-1\"\n             aria-labelledby=\"modal-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\" aria-hidden=\"true\">\n            <div class=\"modal-dialog modal-xl modal-dialog-centered\">\n                <div class=\"modal-content\">\n                    <button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\">\n                        <i class=\"fas fa-times\"><\/i>\n                    <\/button>\n                    <div class=\"modal-body\">\n                        <div class=\"container-fluid\">\n                                                            <div id=\"modal-carousel-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\" class=\"carousel slide keepsize\">\n                                    <div class=\"carousel-inner\" data-countslides=\"3\">\n                                                                                    <div class=\"carousel-item active\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled.jpg\" class=\"attachment-full size-full wpsmartcrop-image wpsmartcrop-image\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled.jpg 2560w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled-450x300.jpg 450w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled-768x512.jpg 768w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled-1536x1024.jpg 1536w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled-2048x1366.jpg 2048w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled-600x400.jpg 600w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled-300x200.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Thomas-Selter_blau_CMYK-scaled-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" data-smartcrop-focus=\"[55,37]\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                                    <div class=\"row carousel-item-caption-wrapper\">\n                                                        <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                            <div class=\"carousel-item-caption\">\n                                                                <p>Thomas Selter - Chairman of the Advisory Board - handed over the company management to his wife Claudia Malcus in 2020.<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                                    <div class=\"carousel-item\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/07\/Firmengeba\u0308ude-Verwaltung-2022OP9_0391Standort-Dahle-Altena-Selter-addi.jpg\" class=\"attachment-full size-full wpsmartcrop-image wpsmartcrop-image\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/07\/Firmengeba\u0308ude-Verwaltung-2022OP9_0391Standort-Dahle-Altena-Selter-addi.jpg 2000w, https:\/\/addi.de\/wp-content\/uploads\/2022\/07\/Firmengeba\u0308ude-Verwaltung-2022OP9_0391Standort-Dahle-Altena-Selter-addi-450x300.jpg 450w, https:\/\/addi.de\/wp-content\/uploads\/2022\/07\/Firmengeba\u0308ude-Verwaltung-2022OP9_0391Standort-Dahle-Altena-Selter-addi-768x512.jpg 768w, https:\/\/addi.de\/wp-content\/uploads\/2022\/07\/Firmengeba\u0308ude-Verwaltung-2022OP9_0391Standort-Dahle-Altena-Selter-addi-1536x1024.jpg 1536w, https:\/\/addi.de\/wp-content\/uploads\/2022\/07\/Firmengeba\u0308ude-Verwaltung-2022OP9_0391Standort-Dahle-Altena-Selter-addi-600x400.jpg 600w, https:\/\/addi.de\/wp-content\/uploads\/2022\/07\/Firmengeba\u0308ude-Verwaltung-2022OP9_0391Standort-Dahle-Altena-Selter-addi-300x200.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2022\/07\/Firmengeba\u0308ude-Verwaltung-2022OP9_0391Standort-Dahle-Altena-Selter-addi-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" data-smartcrop-focus=\"[49,48]\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                                    <div class=\"row carousel-item-caption-wrapper\">\n                                                        <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                            <div class=\"carousel-item-caption\">\n                                                                <p>Company Selter in Altena-Dahle<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                                    <div class=\"carousel-item\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0818.jpg\" class=\"attachment-full size-full wpsmartcrop-image wpsmartcrop-image\" alt=\"Owner and managing director Claudia Malcus\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0818.jpg 2000w, https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0818-450x300.jpg 450w, https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0818-768x512.jpg 768w, https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0818-1536x1024.jpg 1536w, https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0818-600x400.jpg 600w, https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0818-300x200.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/klein_Claudia_Malcus_Mitarbeiter_Bloggerraum_addi_MadeingermanyOP9_0818-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" data-smartcrop-focus=\"[69,30]\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                                    <div class=\"row carousel-item-caption-wrapper\">\n                                                        <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                            <div class=\"carousel-item-caption\">\n                                                                <p>Managing Director - Claudia Malcus<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                            <\/div>\n                                    <a class=\"carousel-control-prev\" href=\"#modal-carousel-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\" role=\"button\" data-slide=\"prev\">\n                                        <i class=\"fas fa-angle-left\"><\/i>\n                                    <\/a>\n                                    <a class=\"carousel-control-next\" href=\"#modal-carousel-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\" role=\"button\" data-slide=\"next\">\n                                        <i class=\"fas fa-angle-right\"><\/i>\n                                    <\/a>\n                                    <div class=\"carousel-indicators-wrapper\">\n                                        <ol class=\"carousel-indicators\">\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\" data-slide-to=\"0\"\n                                                    class=\"active\"><\/li>\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\" data-slide-to=\"1\"\n                                                    class=\"\"><\/li>\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_b73a74cc78755fa01ceebf8c451be7b5\" data-slide-to=\"2\"\n                                                    class=\"\"><\/li>\n                                                                                    <\/ol>\n                                    <\/div>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    \n\n\n            \n<div id=\"text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\" class=\"text-gallery-video alignment-right inspiration\" >\n    <section>\n        <div class=\"container position-relative\">\n            \n\n                                                                                <div class=\"gallery-wrapper d-lg-block\">\n                                                                                                                        <div class=\"row align-items-end\">\n                                                <div class=\"col-12 col-lg-4 offset-lg-1 elements-count-2\">\n                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\">\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-400x400.jpg\" class=\"attachment-400x400 size-400x400\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-400x400.jpg 400w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-800x800.jpg 800w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-300x300.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-100x100.jpg 100w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                                                        <\/div>\n                                                                                                                                                                <div class=\"buttonspacer\"><\/div>\n                                                                                                                                                                <div class=\"row gallery-headline-wrapper centered\">\n                                                            <div class=\"col-12\">\n                                                                                                                                    <div class=\"scriptheadline hl-color\">\n                                                                        93% made in Germany                                                                    <\/div>\n                                                                                                                                                                                                    <div class=\"underlinespacer\"><\/div>\n                                                                                                                            <\/div>\n                                                        <\/div>\n                                                                                                    <\/div>\n                                                <div class=\"col-12 col-lg-6\">\n                                                    <div class=\"text-wrapper mb-3\">\n                                                                                                                                                                                                                                    <div class=\"row\">\n                                                                <div class=\"col-12\">\n                                                                    \n                                                                    <div class=\"heading-tag\">\n                                                                        <h2> Sustainability in production <\/h2>\n                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                                                                                            <div class=\"row\">\n                                                                <div class=\"col-12\">\n                                                                    <div class=\"text\">\n                                                                        <p><strong>93% of the products in the entire addi range are manufactured here in Germany. This makes us the only European producer with a full range of knitting needles and crochet hooks. We are proud of that!<\/strong> addi products are characterized by highest reliability and longevity. We work with the greatest possible manufacturing precision and consistently invest in the newest technologies.<\/p>\n<p>Die Erf\u00fcllung h\u00f6chster Sicherheitsstandards ist bei addi selbstverst\u00e4ndlich und das Thema Arbeitssicherheit zum Schutz der Belegschaft hat h\u00f6chste Priorit\u00e4t. Dar\u00fcber hinaus ist uns die Einhaltung strenger Umweltrichtlinien mit st\u00e4ndiger \u00dcberpr\u00fcfung ein gro\u00dfes Anliegen. Wir investieren regelm\u00e4\u00dfig in die Ressource Umwelt und nehmen deshalb seit 2019 am Projekt \u201e\u00d6koprofit NRW&#8220; teil.<\/p>\n                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                                                                                                                                                    <div class=\"row link-wrapper\">\n                                                                <div class=\"col-12 col-lg-10 offset-lg-2\">\n                                                                    <div class=\"row\">\n                                                                                                                                                    <div class=\"col-12 col-lg-6\">\n                                                                                <a href='https:\/\/addi.de\/en\/news\/sustainability-at-addi-oekoprofit-2022\/' target='_self' class='buttonlink prio-1'>More info about \u00d6koprofit<\/a>                                                                            <\/div>\n                                                                                                                                                                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                            <\/div>\n                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\">\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"650\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Spitzen-900x650.jpg\" class=\"attachment-900x650 size-900x650\" alt=\"\" \/>                                                        <\/div>\n                                                                                                    <\/div>\n                                            <\/div>\n                                                                                                            <\/div>\n                               \n                                 \n                            <div class=\"gallery-wrapper d-block d-lg-none\">\n                                                                    <div class=\"text-wrapper mb-5\">\n                                                                                                                                                                    <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                              \n                                                    <div class=\"heading-tag\">\n                                                        <h2>Sustainability in production<\/h2>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                            <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                                    <div class=\"text\">\n                                                        <p><strong>93% of the products in the entire addi range are manufactured here in Germany. This makes us the only European producer with a full range of knitting needles and crochet hooks. We are proud of that!<\/strong> addi products are characterized by highest reliability and longevity. We work with the greatest possible manufacturing precision and consistently invest in the newest technologies.<\/p>\n<p>Die Erf\u00fcllung h\u00f6chster Sicherheitsstandards ist bei addi selbstverst\u00e4ndlich und das Thema Arbeitssicherheit zum Schutz der Belegschaft hat h\u00f6chste Priorit\u00e4t. Dar\u00fcber hinaus ist uns die Einhaltung strenger Umweltrichtlinien mit st\u00e4ndiger \u00dcberpr\u00fcfung ein gro\u00dfes Anliegen. Wir investieren regelm\u00e4\u00dfig in die Ressource Umwelt und nehmen deshalb seit 2019 am Projekt \u201e\u00d6koprofit NRW&#8220; teil.<\/p>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                                    <div class=\"row link-wrapper\">\n                                                <div class=\"col-12 col-lg-6 offset-lg-2\">\n                                                    <div class=\"row\">\n                                                                                                                    <div class=\"col-12 col-lg-6\">\n                                                                <a href='https:\/\/addi.de\/en\/news\/sustainability-at-addi-oekoprofit-2022\/' target='_self' class='buttonlink prio-1'>More info about \u00d6koprofit<\/a>                                                            <\/div>\n                                                                                                                                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                            <\/div>\n                                                                            <div class=\"row mb-4\">\n                                            <div class=\"col-12\">\n                                                                                                    <div id=\"galleryCarousel-block_b5e9d530e1687bd1b14d05d7c1160334\" class=\"carousel slide\" data-ride=\"carousel\" data-interval=\"2500\" data-pause=\"false\" data-keyboard=\"false\">\n                                                        <div class=\"carousel-inner\" data-countslides=\"2\">\n                                                                                                                            <div class=\"carousel-item active\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Spitzen-1280x970.jpg\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Spitzen-400x320.jpg\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                            <div class=\"carousel-item\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-1280x970.jpg\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-400x320.jpg\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                    <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                        <\/div>\n                                                                                                                                                                                        <div class=\"row gallery-headline-wrapper centered\">\n                                            <div class=\"col-12\">\n                                                                                                    <div class=\"scriptheadline hl-color\">\n                                                        93% made in Germany                                                    <\/div>\n                                                                                                                                            <\/div>\n                                        <\/div>\n                                                                                                <\/div>\n                                                                                    <\/div>\n    <\/section>\n<\/div>\n\n            \n        <div class=\"modal fade modal-move-to-body gallery-modal inspiration\" id=\"modal-text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\" tabindex=\"-1\"\n             aria-labelledby=\"modal-text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\" aria-hidden=\"true\">\n            <div class=\"modal-dialog modal-xl modal-dialog-centered\">\n                <div class=\"modal-content\">\n                    <button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\">\n                        <i class=\"fas fa-times\"><\/i>\n                    <\/button>\n                    <div class=\"modal-body\">\n                        <div class=\"container-fluid\">\n                                                            <div id=\"modal-carousel-text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\" class=\"carousel slide keepsize\">\n                                    <div class=\"carousel-inner\" data-countslides=\"2\">\n                                                                                    <div class=\"carousel-item active\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Spitzen.jpg\" class=\"attachment-full size-full wpsmartcrop-image wpsmartcrop-image\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Spitzen.jpg 2000w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Spitzen-450x300.jpg 450w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Spitzen-768x512.jpg 768w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Spitzen-1536x1024.jpg 1536w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Spitzen-600x400.jpg 600w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Spitzen-300x200.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Spitzen-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" data-smartcrop-focus=\"[50,50]\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                                    <div class=\"row carousel-item-caption-wrapper\">\n                                                        <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                            <div class=\"carousel-item-caption\">\n                                                                <p>Needlepoint processing - handwork and machines belong together at our company.<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                                    <div class=\"carousel-item\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum.jpg\" class=\"attachment-full size-full wpsmartcrop-image wpsmartcrop-image\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum.jpg 2000w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-450x300.jpg 450w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-768x512.jpg 768w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-1536x1024.jpg 1536w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-600x400.jpg 600w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-300x200.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Automatenraum-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" data-smartcrop-focus=\"[67,58]\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                                    <div class=\"row carousel-item-caption-wrapper\">\n                                                        <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                            <div class=\"carousel-item-caption\">\n                                                                <p>Machining a brass tube<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                            <\/div>\n                                    <a class=\"carousel-control-prev\" href=\"#modal-carousel-text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\" role=\"button\" data-slide=\"prev\">\n                                        <i class=\"fas fa-angle-left\"><\/i>\n                                    <\/a>\n                                    <a class=\"carousel-control-next\" href=\"#modal-carousel-text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\" role=\"button\" data-slide=\"next\">\n                                        <i class=\"fas fa-angle-right\"><\/i>\n                                    <\/a>\n                                    <div class=\"carousel-indicators-wrapper\">\n                                        <ol class=\"carousel-indicators\">\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\" data-slide-to=\"0\"\n                                                    class=\"active\"><\/li>\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_b5e9d530e1687bd1b14d05d7c1160334\" data-slide-to=\"1\"\n                                                    class=\"\"><\/li>\n                                                                                    <\/ol>\n                                    <\/div>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    \n\n\n            \n<div id=\"text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\" class=\"text-gallery-video alignment-left inspiration\" >\n    <section>\n        <div class=\"container position-relative\">\n            \n\n                                                                                <div class=\"gallery-wrapper  d-lg-block\">\n                                                                                                                        <div class=\"row align-items-end\">\n                                                <div class=\"col-12 col-lg-6 offset-lg-1\">\n                                                    <div class=\"text-wrapper mb-3\">\n                                                                                                                                                                                                                                    <div class=\"row\">\n                                                                <div class=\"col-12\">\n                                                                    \n                                                                    <div class=\"heading-tag\">\n                                                                        <h2> Sustainability with employees <\/h2>\n                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                                                                                            <div class=\"row\">\n                                                                <div class=\"col-12\">\n                                                                    <div class=\"text\">\n                                                                        <p>Our employees are our most valuable asset. That\u2019s why we at addi promote our junior staff through the dual training system and train them on a regular basis. We have made it our task to give young people a chance to be well equipped for the future. We see it not only as our duty to offer apprenticeships and internships, but simply as a pleasure. Tracking down talent, developing new ideas with young people and getting new impetus from the impartiality of young minds is a clear plus for the future of our company.<\/p>\n<p>We offer apprenticeships in the professions:<\/p>\n<ul>\n<li>Machine and plant operator<\/li>\n<li>Surface coater<\/li>\n<li>Warehouse clerk<\/li>\n<li>Toolmaker<\/li>\n<li>Industrial mechanic<\/li>\n<li>Industrial clerk<\/li>\n<li>Industrial clerk EU<\/li>\n<\/ul>\n<p>At addi, of course, there is no child labor and no wage dumping. Through this and a great deal of commitment to our employees, we succeed in retaining them at addi for the long term. <strong>Company anniversaries for 20, 30 and 40 years of service are celebrated more frequently. Generations of a family can also be found in the halls of addi.<\/strong><\/p>\n<p>Our employees are partly shareholders in the company themselves and are always kept up to date through monthly meetings.<\/p>\n                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                                                                                                                                                    <div class=\"row link-wrapper\">\n                                                                <div class=\"col-12 col-lg-10 offset-lg-2\">\n                                                                    <div class=\"row\">\n                                                                                                                                                    <div class=\"col-12 col-lg-6\">\n                                                                                <a href='https:\/\/addi.de\/en\/work-at-addi\/' target='_self' class='buttonlink prio-1'>Working at addi<\/a>                                                                            <\/div>\n                                                                                                                                                                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                            <\/div>\n                                                    <div class=\"row\">\n                                                        <div class=\"col-12 col-lg-8 offset-lg-4\">\n                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\">\n                                                                    <img loading=\"lazy\" decoding=\"async\" width=\"520\" height=\"300\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/02\/16112825_1412717082106296_9080139231346370682_o_Mitarbeiter-520x300.jpg\" class=\"attachment-520x300 size-520x300\" alt=\"\" \/>                                                                <\/div>\n                                                                                                                    <\/div>\n                                                    <\/div>\n                                                                                                            <div class=\"row gallery-headline-wrapper centered\">\n                                                            <div class=\"col-12\">\n                                                                                                                                    <div class=\"scriptheadline hl-color\">\n                                                                        Longstanding employees                                                                    <\/div>\n                                                                                                                                                                                            <\/div>\n                                                        <\/div>\n                                                                                                    <\/div>\n                                                <div class=\"col-12 col-lg-4\">\n                                                    <div class=\"row mb-3\">\n                                                        <div class=\"col-12 col-lg-9\">\n                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\">\n                                                                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"320\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Martina-400x320.jpg\" class=\"attachment-400x320 size-400x320\" alt=\"\" \/>                                                                <\/div>\n                                                                                                                    <\/div>\n                                                    <\/div>\n                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\">\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"320\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-400x320.jpg\" class=\"attachment-400x320 size-400x320\" alt=\"Training at addi, Working at addi\" \/>                                                        <\/div>\n                                                                                                                                                        <\/div>\n                                            <\/div>\n                                                                                                            <\/div>\n                               \n                                 \n                            <div class=\"gallery-wrapper d-block d-lg-none\">\n                                                                    <div class=\"text-wrapper mb-5\">\n                                                                                                                                                                    <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                              \n                                                    <div class=\"heading-tag\">\n                                                        <h2>Sustainability with employees<\/h2>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                            <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                                    <div class=\"text\">\n                                                        <p>Our employees are our most valuable asset. That\u2019s why we at addi promote our junior staff through the dual training system and train them on a regular basis. We have made it our task to give young people a chance to be well equipped for the future. We see it not only as our duty to offer apprenticeships and internships, but simply as a pleasure. Tracking down talent, developing new ideas with young people and getting new impetus from the impartiality of young minds is a clear plus for the future of our company.<\/p>\n<p>We offer apprenticeships in the professions:<\/p>\n<ul>\n<li>Machine and plant operator<\/li>\n<li>Surface coater<\/li>\n<li>Warehouse clerk<\/li>\n<li>Toolmaker<\/li>\n<li>Industrial mechanic<\/li>\n<li>Industrial clerk<\/li>\n<li>Industrial clerk EU<\/li>\n<\/ul>\n<p>At addi, of course, there is no child labor and no wage dumping. Through this and a great deal of commitment to our employees, we succeed in retaining them at addi for the long term. <strong>Company anniversaries for 20, 30 and 40 years of service are celebrated more frequently. Generations of a family can also be found in the halls of addi.<\/strong><\/p>\n<p>Our employees are partly shareholders in the company themselves and are always kept up to date through monthly meetings.<\/p>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                                    <div class=\"row link-wrapper\">\n                                                <div class=\"col-12 col-lg-6 offset-lg-2\">\n                                                    <div class=\"row\">\n                                                                                                                    <div class=\"col-12 col-lg-6\">\n                                                                <a href='https:\/\/addi.de\/en\/work-at-addi\/' target='_self' class='buttonlink prio-1'>Working at addi<\/a>                                                            <\/div>\n                                                                                                                                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                            <\/div>\n                                                                            <div class=\"row mb-4\">\n                                            <div class=\"col-12\">\n                                                                                                    <div id=\"galleryCarousel-block_c28288cb1b46d0fbfc277d453b7db070\" class=\"carousel slide\" data-ride=\"carousel\" data-interval=\"2500\" data-pause=\"false\" data-keyboard=\"false\">\n                                                        <div class=\"carousel-inner\" data-countslides=\"3\">\n                                                                                                                            <div class=\"carousel-item active\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Martina-1280x970.jpg\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Martina-400x320.jpg\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                            <div class=\"carousel-item\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-1280x970.jpg\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-400x320.jpg\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                            <div class=\"carousel-item\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/02\/16112825_1412717082106296_9080139231346370682_o_Mitarbeiter-1280x970.jpg\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/02\/16112825_1412717082106296_9080139231346370682_o_Mitarbeiter-400x320.jpg\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                    <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                        <\/div>\n                                                                                                                                                                                        <div class=\"row gallery-headline-wrapper centered\">\n                                            <div class=\"col-12\">\n                                                                                                    <div class=\"scriptheadline hl-color\">\n                                                        Longstanding employees                                                    <\/div>\n                                                                                                                                            <\/div>\n                                        <\/div>\n                                                                                                <\/div>\n                                                                                    <\/div>\n    <\/section>\n<\/div>\n\n            \n        <div class=\"modal fade modal-move-to-body gallery-modal inspiration\" id=\"modal-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\" tabindex=\"-1\"\n             aria-labelledby=\"modal-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\" aria-hidden=\"true\">\n            <div class=\"modal-dialog modal-xl modal-dialog-centered\">\n                <div class=\"modal-content\">\n                    <button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\">\n                        <i class=\"fas fa-times\"><\/i>\n                    <\/button>\n                    <div class=\"modal-body\">\n                        <div class=\"container-fluid\">\n                                                            <div id=\"modal-carousel-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\" class=\"carousel slide keepsize\">\n                                    <div class=\"carousel-inner\" data-countslides=\"3\">\n                                                                                    <div class=\"carousel-item active\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Martina.jpg\" class=\"attachment-full size-full wpsmartcrop-image wpsmartcrop-image\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Martina.jpg 2000w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Martina-450x300.jpg 450w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Martina-768x512.jpg 768w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Martina-1536x1024.jpg 1536w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Martina-600x400.jpg 600w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Martina-300x200.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Martina-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" data-smartcrop-focus=\"[60,39]\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                                    <div class=\"row carousel-item-caption-wrapper\">\n                                                        <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                            <div class=\"carousel-item-caption\">\n                                                                <p>Dispatch employee Martina Malcus<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                                    <div class=\"carousel-item\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter.jpg\" class=\"attachment-full size-full wpsmartcrop-image wpsmartcrop-image\" alt=\"Training at addi, Working at addi\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter.jpg 2000w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-450x300.jpg 450w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-768x512.jpg 768w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-1536x1024.jpg 1536w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-600x400.jpg 600w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-300x200.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" data-smartcrop-focus=\"[57,41]\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                                    <div class=\"row carousel-item-caption-wrapper\">\n                                                        <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                            <div class=\"carousel-item-caption\">\n                                                                <p>Female employees in production<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                                    <div class=\"carousel-item\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1365\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/02\/16112825_1412717082106296_9080139231346370682_o_Mitarbeiter.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/02\/16112825_1412717082106296_9080139231346370682_o_Mitarbeiter.jpg 2048w, https:\/\/addi.de\/wp-content\/uploads\/2022\/02\/16112825_1412717082106296_9080139231346370682_o_Mitarbeiter-450x300.jpg 450w, https:\/\/addi.de\/wp-content\/uploads\/2022\/02\/16112825_1412717082106296_9080139231346370682_o_Mitarbeiter-768x512.jpg 768w, https:\/\/addi.de\/wp-content\/uploads\/2022\/02\/16112825_1412717082106296_9080139231346370682_o_Mitarbeiter-1536x1024.jpg 1536w, https:\/\/addi.de\/wp-content\/uploads\/2022\/02\/16112825_1412717082106296_9080139231346370682_o_Mitarbeiter-600x400.jpg 600w, https:\/\/addi.de\/wp-content\/uploads\/2022\/02\/16112825_1412717082106296_9080139231346370682_o_Mitarbeiter-300x200.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2022\/02\/16112825_1412717082106296_9080139231346370682_o_Mitarbeiter-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                                    <div class=\"row carousel-item-caption-wrapper\">\n                                                        <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                            <div class=\"carousel-item-caption\">\n                                                                <p>Female employees in dispatch with Thomas Selter<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                            <\/div>\n                                    <a class=\"carousel-control-prev\" href=\"#modal-carousel-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\" role=\"button\" data-slide=\"prev\">\n                                        <i class=\"fas fa-angle-left\"><\/i>\n                                    <\/a>\n                                    <a class=\"carousel-control-next\" href=\"#modal-carousel-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\" role=\"button\" data-slide=\"next\">\n                                        <i class=\"fas fa-angle-right\"><\/i>\n                                    <\/a>\n                                    <div class=\"carousel-indicators-wrapper\">\n                                        <ol class=\"carousel-indicators\">\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\" data-slide-to=\"0\"\n                                                    class=\"active\"><\/li>\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\" data-slide-to=\"1\"\n                                                    class=\"\"><\/li>\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_c28288cb1b46d0fbfc277d453b7db070\" data-slide-to=\"2\"\n                                                    class=\"\"><\/li>\n                                                                                    <\/ol>\n                                    <\/div>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    \n\n\n            \n<div id=\"text-gallery-video-block_49ac5a926d306327c118c936417fdd83\" class=\"text-gallery-video alignment-right inspiration\" >\n    <section>\n        <div class=\"container position-relative\">\n            \n\n                                                                                <div class=\"gallery-wrapper d-lg-block\">\n                                                                                                                        <div class=\"row align-items-end\">\n                                                <div class=\"col-12 col-lg-4 offset-lg-1 elements-count-2\">\n                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_49ac5a926d306327c118c936417fdd83\">\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-400x400.jpg\" class=\"attachment-400x400 size-400x400\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-400x400.jpg 400w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-800x800.jpg 800w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-300x300.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-100x100.jpg 100w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                                                        <\/div>\n                                                                                                                                                                <div class=\"buttonspacer\"><\/div>\n                                                                                                                                                                <div class=\"row gallery-headline-wrapper centered\">\n                                                            <div class=\"col-12\">\n                                                                                                                                    <div class=\"scriptheadline hl-color\">\n                                                                        Customer service                                                                    <\/div>\n                                                                                                                                                                                                    <div class=\"underline hl-color\">\n                                                                        importance to us!                                                                    <\/div>\n                                                                                                                            <\/div>\n                                                        <\/div>\n                                                                                                    <\/div>\n                                                <div class=\"col-12 col-lg-6\">\n                                                    <div class=\"text-wrapper mb-3\">\n                                                                                                                                                                                                                                    <div class=\"row\">\n                                                                <div class=\"col-12\">\n                                                                    \n                                                                    <div class=\"heading-tag\">\n                                                                        <h2> Sustainability with customers <\/h2>\n                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                                                                                            <div class=\"row\">\n                                                                <div class=\"col-12\">\n                                                                    <div class=\"text\">\n                                                                        <p><strong>Our customers pay our wages and salaries \u2013 that\u2019s why we guarantee the highest quality, best service and constant further development.<\/strong> Aspects such as consistent contact persons, fair price-performance ratio, good communication and fast processing of complaints are a matter of course. It is also not uncommon for us to turn our customers\u2019 ideas for new products or product improvements into reality. Continuous, joint improvements and fair business relations are the basis for long-lasting and friendly customer relationships.<\/p>\n                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                                                                                                                                            <\/div>\n                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_49ac5a926d306327c118c936417fdd83\">\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"650\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/717-7_addiNovel_Rundstricknadel_LACE_cicular_knitting_needle_metall_madeinGermany_Stimmung2_rgb-900x650.jpg\" class=\"attachment-900x650 size-900x650\" alt=\"addiNovel circular knitting needle\" \/>                                                        <\/div>\n                                                                                                    <\/div>\n                                            <\/div>\n                                                                                                            <\/div>\n                               \n                                 \n                            <div class=\"gallery-wrapper d-block d-lg-none\">\n                                                                    <div class=\"text-wrapper mb-5\">\n                                                                                                                                                                    <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                              \n                                                    <div class=\"heading-tag\">\n                                                        <h2>Sustainability with customers<\/h2>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                            <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                                    <div class=\"text\">\n                                                        <p><strong>Our customers pay our wages and salaries \u2013 that\u2019s why we guarantee the highest quality, best service and constant further development.<\/strong> Aspects such as consistent contact persons, fair price-performance ratio, good communication and fast processing of complaints are a matter of course. It is also not uncommon for us to turn our customers\u2019 ideas for new products or product improvements into reality. Continuous, joint improvements and fair business relations are the basis for long-lasting and friendly customer relationships.<\/p>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                            <\/div>\n                                                                            <div class=\"row mb-4\">\n                                            <div class=\"col-12\">\n                                                                                                    <div id=\"galleryCarousel-block_49ac5a926d306327c118c936417fdd83\" class=\"carousel slide\" data-ride=\"carousel\" data-interval=\"2500\" data-pause=\"false\" data-keyboard=\"false\">\n                                                        <div class=\"carousel-inner\" data-countslides=\"2\">\n                                                                                                                            <div class=\"carousel-item active\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_49ac5a926d306327c118c936417fdd83\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/717-7_addiNovel_Rundstricknadel_LACE_cicular_knitting_needle_metall_madeinGermany_Stimmung2_rgb-1280x970.jpg\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/717-7_addiNovel_Rundstricknadel_LACE_cicular_knitting_needle_metall_madeinGermany_Stimmung2_rgb-400x320.jpg\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                            <div class=\"carousel-item\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_49ac5a926d306327c118c936417fdd83\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-1280x970.jpg\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-400x320.jpg\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                    <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                        <\/div>\n                                                                                                                                                                                        <div class=\"row gallery-headline-wrapper centered\">\n                                            <div class=\"col-12\">\n                                                                                                    <div class=\"scriptheadline hl-color\">\n                                                        Customer service                                                    <\/div>\n                                                                                                                                                    <div class=\"underline hl-color\">\n                                                        importance to us!                                                    <\/div>\n                                                                                            <\/div>\n                                        <\/div>\n                                                                                                <\/div>\n                                                                                    <\/div>\n    <\/section>\n<\/div>\n\n            \n        <div class=\"modal fade modal-move-to-body gallery-modal inspiration\" id=\"modal-text-gallery-video-block_49ac5a926d306327c118c936417fdd83\" tabindex=\"-1\"\n             aria-labelledby=\"modal-text-gallery-video-block_49ac5a926d306327c118c936417fdd83\" aria-hidden=\"true\">\n            <div class=\"modal-dialog modal-xl modal-dialog-centered\">\n                <div class=\"modal-content\">\n                    <button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\">\n                        <i class=\"fas fa-times\"><\/i>\n                    <\/button>\n                    <div class=\"modal-body\">\n                        <div class=\"container-fluid\">\n                                                            <div id=\"modal-carousel-text-gallery-video-block_49ac5a926d306327c118c936417fdd83\" class=\"carousel slide keepsize\">\n                                    <div class=\"carousel-inner\" data-countslides=\"2\">\n                                                                                    <div class=\"carousel-item active\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/717-7_addiNovel_Rundstricknadel_LACE_cicular_knitting_needle_metall_madeinGermany_Stimmung2_rgb.jpg\" class=\"attachment-full size-full wpsmartcrop-image wpsmartcrop-image\" alt=\"addiNovel circular knitting needle\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/717-7_addiNovel_Rundstricknadel_LACE_cicular_knitting_needle_metall_madeinGermany_Stimmung2_rgb.jpg 2000w, https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/717-7_addiNovel_Rundstricknadel_LACE_cicular_knitting_needle_metall_madeinGermany_Stimmung2_rgb-450x300.jpg 450w, https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/717-7_addiNovel_Rundstricknadel_LACE_cicular_knitting_needle_metall_madeinGermany_Stimmung2_rgb-768x512.jpg 768w, https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/717-7_addiNovel_Rundstricknadel_LACE_cicular_knitting_needle_metall_madeinGermany_Stimmung2_rgb-1536x1024.jpg 1536w, https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/717-7_addiNovel_Rundstricknadel_LACE_cicular_knitting_needle_metall_madeinGermany_Stimmung2_rgb-600x400.jpg 600w, https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/717-7_addiNovel_Rundstricknadel_LACE_cicular_knitting_needle_metall_madeinGermany_Stimmung2_rgb-300x200.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2022\/04\/717-7_addiNovel_Rundstricknadel_LACE_cicular_knitting_needle_metall_madeinGermany_Stimmung2_rgb-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" data-smartcrop-focus=\"[63,35]\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                            <\/div>\n                                                                                    <div class=\"carousel-item\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung.jpg\" class=\"attachment-full size-full wpsmartcrop-image wpsmartcrop-image\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung.jpg 2000w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-450x300.jpg 450w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-768x512.jpg 768w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-1536x1024.jpg 1536w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-600x400.jpg 600w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-300x200.jpg 300w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-Mitarbeiter-Verwaltung-1320x880.jpg 1320w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" data-smartcrop-focus=\"[37,52]\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                                    <div class=\"row carousel-item-caption-wrapper\">\n                                                        <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                            <div class=\"carousel-item-caption\">\n                                                                <p>Serap Olgun and Anne-Marie Stehle - always available for you<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                            <\/div>\n                                    <a class=\"carousel-control-prev\" href=\"#modal-carousel-text-gallery-video-block_49ac5a926d306327c118c936417fdd83\" role=\"button\" data-slide=\"prev\">\n                                        <i class=\"fas fa-angle-left\"><\/i>\n                                    <\/a>\n                                    <a class=\"carousel-control-next\" href=\"#modal-carousel-text-gallery-video-block_49ac5a926d306327c118c936417fdd83\" role=\"button\" data-slide=\"next\">\n                                        <i class=\"fas fa-angle-right\"><\/i>\n                                    <\/a>\n                                    <div class=\"carousel-indicators-wrapper\">\n                                        <ol class=\"carousel-indicators\">\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_49ac5a926d306327c118c936417fdd83\" data-slide-to=\"0\"\n                                                    class=\"active\"><\/li>\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_49ac5a926d306327c118c936417fdd83\" data-slide-to=\"1\"\n                                                    class=\"\"><\/li>\n                                                                                    <\/ol>\n                                    <\/div>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    \n\n\n            \n<div id=\"text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\" class=\"text-gallery-video alignment-left inspiration\" >\n    <section>\n        <div class=\"container position-relative\">\n            \n\n                                                                                <div class=\"gallery-wrapper  d-lg-block\">\n                                                                                                                        <div class=\"row align-items-end\">\n                                                <div class=\"col-12 col-lg-6 offset-lg-1\">\n                                                    <div class=\"text-wrapper mb-3\">\n                                                                                                                                                                                                                                    <div class=\"row\">\n                                                                <div class=\"col-12\">\n                                                                    \n                                                                    <div class=\"heading-tag\">\n                                                                    <h3> Sustainability among suppliers <\/h3>\n                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                                                                                            <div class=\"row\">\n                                                                <div class=\"col-12\">\n                                                                    <div class=\"text\">\n                                                                        <p>addi attaches great importance to the careful selection of suppliers. The development of long-term business relationships plays an important role for addi. Many raw materials come from the company\u2019s own region, which in turn supports sustainability through short transport routes.<\/p>\n                                                                    <\/div>\n                                                                <\/div>\n                                                            <\/div>\n                                                                                                                                                                                                                            <\/div>\n                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\">\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"650\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/Ha\u0308nde_Produktion_addi_MadeingermanyOP9_1031-900x650.jpg\" class=\"attachment-900x650 size-900x650\" alt=\"\" \/>                                                        <\/div>\n                                                                                                    <\/div>\n\n                              \n                                                <div class=\"col-12 col-lg-4 elements-count-2\">\n                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\">\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion-400x400.png\" class=\"attachment-400x400 size-400x400\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion-400x400.png 400w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion-800x800.png 800w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion-300x300.png 300w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion-100x100.png 100w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                                                        <\/div>\n                                                                                                                                                                <div class=\"buttonspacer\"><\/div>\n                                                                                                                                                                <div class=\"row gallery-headline-wrapper centered\">\n                                                            <div class=\"col-12\">\n                                                                                                                                    <div class=\"scriptheadline hl-color\">\n                                                                        High quality raw materials                                                                    <\/div>\n                                                                                                                                                                                                    <div class=\"underlinespacer\"><\/div>\n                                                                                                                            <\/div>\n                                                        <\/div>\n                                                                                                    <\/div>\n                                            <\/div>\n                                                                                                            <\/div>\n                               \n                                 \n                            <div class=\"gallery-wrapper d-block d-lg-none\">\n                                                                    <div class=\"text-wrapper mb-5\">\n                                                                                                                                                                    <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                              \n                                                    <div class=\"heading-tag\">\n                                                        <h3>Sustainability among suppliers<\/h3>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                            <div class=\"row\">\n                                                <div class=\"col-12 col-lg-8 offset-lg-1\">\n                                                    <div class=\"text\">\n                                                        <p>addi attaches great importance to the careful selection of suppliers. The development of long-term business relationships plays an important role for addi. Many raw materials come from the company\u2019s own region, which in turn supports sustainability through short transport routes.<\/p>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                            <\/div>\n                                                                            <div class=\"row mb-4\">\n                                            <div class=\"col-12\">\n                                                                                                    <div id=\"galleryCarousel-block_c751b9c4ab4a33ddac836eeef56312bc\" class=\"carousel slide\" data-ride=\"carousel\" data-interval=\"2500\" data-pause=\"false\" data-keyboard=\"false\">\n                                                        <div class=\"carousel-inner\" data-countslides=\"2\">\n                                                                                                                            <div class=\"carousel-item active\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/Ha\u0308nde_Produktion_addi_MadeingermanyOP9_1031.jpg\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/Ha\u0308nde_Produktion_addi_MadeingermanyOP9_1031-400x320.jpg\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                            <div class=\"carousel-item\">\n                                                                                                                                            <div data-toggle=\"modal\" data-target=\"#modal-text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\">\n                                                                            <picture>\n                                                                                <source media=\"(min-width: 400px)\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion-1280x970.png\">\n                                                                                <img decoding=\"async\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion-400x320.png\" alt=\"\">\n                                                                            <\/picture>\n                                                                        <\/div>\n                                                                                                                                    <\/div>\n                                                                                                                    <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                        <\/div>\n                                                                                                                                                                                        <div class=\"row gallery-headline-wrapper centered\">\n                                            <div class=\"col-12\">\n                                                                                                    <div class=\"scriptheadline hl-color\">\n                                                        High quality raw materials                                                    <\/div>\n                                                                                                                                            <\/div>\n                                        <\/div>\n                                                                                                <\/div>\n                                                                                    <\/div>\n    <\/section>\n<\/div>\n\n            \n        <div class=\"modal fade modal-move-to-body gallery-modal inspiration\" id=\"modal-text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\" tabindex=\"-1\"\n             aria-labelledby=\"modal-text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\" aria-hidden=\"true\">\n            <div class=\"modal-dialog modal-xl modal-dialog-centered\">\n                <div class=\"modal-content\">\n                    <button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\">\n                        <i class=\"fas fa-times\"><\/i>\n                    <\/button>\n                    <div class=\"modal-body\">\n                        <div class=\"container-fluid\">\n                                                            <div id=\"modal-carousel-text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\" class=\"carousel slide keepsize\">\n                                    <div class=\"carousel-inner\" data-countslides=\"2\">\n                                                                                    <div class=\"carousel-item active\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"8256\" height=\"5504\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/Ha\u0308nde_Produktion_addi_MadeingermanyOP9_1031.jpg\" class=\"attachment-full size-full wpsmartcrop-image\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/Ha\u0308nde_Produktion_addi_MadeingermanyOP9_1031.jpg 8256w, https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/Ha\u0308nde_Produktion_addi_MadeingermanyOP9_1031-450x300.jpg 450w, https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/Ha\u0308nde_Produktion_addi_MadeingermanyOP9_1031-768x512.jpg 768w, https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/Ha\u0308nde_Produktion_addi_MadeingermanyOP9_1031-1536x1024.jpg 1536w, https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/Ha\u0308nde_Produktion_addi_MadeingermanyOP9_1031-1320x880.jpg 1320w, https:\/\/addi.de\/wp-content\/uploads\/2023\/01\/Ha\u0308nde_Produktion_addi_MadeingermanyOP9_1031-600x400.jpg 600w\" sizes=\"auto, (max-width: 8256px) 100vw, 8256px\" data-smartcrop-focus=\"[49,43]\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                                    <div class=\"row carousel-item-caption-wrapper\">\n                                                        <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                            <div class=\"carousel-item-caption\">\n                                                                <p>Olive wood needlepoint in process<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                                    <div class=\"carousel-item\">\n                                                <div class=\"row carousel-item-image-wrapper\">\n                                                    <div class=\"col-12\">\n                                                        <div class=\"carousel-item-image\">\n                                                            <div class=\"color-area-secondary\"><\/div>\n                                                            <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion.png\" class=\"attachment-full size-full wpsmartcrop-image wpsmartcrop-image\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion.png 768w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion-450x300.png 450w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion-600x400.png 600w, https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/Blog_addimadeinGermany_Roerchen_5-768x512_Produktion-300x200.png 300w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" data-smartcrop-focus=\"[65,46]\" \/>                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                                                                                    <div class=\"row carousel-item-caption-wrapper\">\n                                                        <div class=\"col-12 col-lg-10 offset-lg-1\">\n                                                            <div class=\"carousel-item-caption\">\n                                                                <p>Brass tubes - the raw material for every metal needle<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                                                            <\/div>\n                                                                            <\/div>\n                                    <a class=\"carousel-control-prev\" href=\"#modal-carousel-text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\" role=\"button\" data-slide=\"prev\">\n                                        <i class=\"fas fa-angle-left\"><\/i>\n                                    <\/a>\n                                    <a class=\"carousel-control-next\" href=\"#modal-carousel-text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\" role=\"button\" data-slide=\"next\">\n                                        <i class=\"fas fa-angle-right\"><\/i>\n                                    <\/a>\n                                    <div class=\"carousel-indicators-wrapper\">\n                                        <ol class=\"carousel-indicators\">\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\" data-slide-to=\"0\"\n                                                    class=\"active\"><\/li>\n                                                                                            <li data-target=\"#modal-carousel-text-gallery-video-block_c751b9c4ab4a33ddac836eeef56312bc\" data-slide-to=\"1\"\n                                                    class=\"\"><\/li>\n                                                                                    <\/ol>\n                                    <\/div>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    \n\n<div id=\"headline-block_ff960030f69620ed7491433bb550fcbb\" class=\"headline\" >\n    <section>\n        <div class=\"container\">\n                        <div class=\"row\">\n                <div class=\"col-12 col-md-6\">\n                                                                <h2 class=\"large script\">\n                            Together we knit and crochet our future.                        <\/h2>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n<\/div>\n\n\n<div id=\"selection-teaser-block_ec99fadf867187ba60db685c7d4c7671\" class=\"selection-teaser\" >\n    <section>\n        <div class=\"container\">\n                            <div class=\"row\">\n                                            <div class=\"col-12 col-lg-4 mb-4 mb-lg-0 tile-wrapper inspiration\">\n                            <div class=\"image-wrapper\">\n                                                                                                            <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"320\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2023\/02\/addi-Produktion-madeingermany-polieren-400x320.jpg\" class=\"attachment-400x320 size-400x320\" alt=\"\" \/>                                                                                                                                        <div class=\"batch color-area-primary\">\n                                        Inspiration                                    <\/div>\n                                                            <\/div>\n                            <div class=\"text-wrapper\">\n                                                                    <div class=\"topline\">\n                                        Digital factory tour                                    <\/div>\n                                                                                                    <div class=\"headline\">\n                                        Digital addi factory tour \u2013 a look behind the scenes                                    <\/div>\n                                                                                                    <div class=\"text\">\n                                        <p class=\"translation-block\">Where do addi needles come from? How are addi knitting needles produced and how many steps are necessary from the raw material to the perfect addi knitting needle? We always like to show this to our guests during factory tours here in Altena. Now we would like to give you a little digital impression of our production of knitting needles and crochet hooks.<\/p>\n                                    <\/div>\n                                                                                                    <div class=\"link-wrapper\">\n                                        <a href='https:\/\/addi.de\/en\/story\/digital-factory-tour\/' target='_self' class='buttonlink prio-2'>Watch now<\/a>                                    <\/div>\n                                                            <\/div>\n                        <\/div>\n                                            <div class=\"col-12 col-lg-4 mb-4 mb-lg-0 tile-wrapper balance\">\n                            <div class=\"image-wrapper\">\n                                                                                                            <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"320\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2022\/12\/Innovationen-400x320.jpg\" class=\"attachment-400x320 size-400x320\" alt=\"addi innovations - family business\" \/>                                                                                                                                        <div class=\"batch color-area-primary\">\n                                        Balance                                    <\/div>\n                                                            <\/div>\n                            <div class=\"text-wrapper\">\n                                                                    <div class=\"topline\">\n                                        Story                                    <\/div>\n                                                                                                    <div class=\"headline\">\n                                        addi\u2019s innovations                                    <\/div>\n                                                                                                    <div class=\"text\">\n                                        <p>addi is known for bringing new products to the market every year. Not only extensions of already existing products, but often so-called real innovations.<\/p>\n<p>Anyone who has been successfully producing needles since 1829 knows that you have to think about tomorrow today.<\/p>\n                                    <\/div>\n                                                                                                    <div class=\"link-wrapper\">\n                                        <a href='https:\/\/addi.de\/en\/story\/addis-innovations\/' target='_self' class='buttonlink prio-2'>Read story<\/a>                                    <\/div>\n                                                            <\/div>\n                        <\/div>\n                                            <div class=\"col-12 col-lg-4 mb-4 mb-lg-0 tile-wrapper service\">\n                            <div class=\"image-wrapper\">\n                                                                                                            <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"320\" src=\"https:\/\/addi.de\/wp-content\/uploads\/2025\/04\/addi2go-App-Banner-400x320.jpg\" class=\"attachment-400x320 size-400x320\" alt=\"\" srcset=\"https:\/\/addi.de\/wp-content\/uploads\/2025\/04\/addi2go-App-Banner-400x320.jpg 400w, https:\/\/addi.de\/wp-content\/uploads\/2025\/04\/addi2go-App-Banner-16x12.jpg 16w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                                                                                                                                        <div class=\"batch color-area-primary\">\n                                        Page                                    <\/div>\n                                                            <\/div>\n                            <div class=\"text-wrapper\">\n                                                                    <div class=\"topline\">\n                                        app                                    <\/div>\n                                                                                                    <div class=\"headline\">\n                                        addi2go                                    <\/div>\n                                                                                                    <div class=\"text\">\n                                        <p>Getting creative has never been simpler with the addi2go app. Our app provides inspiration, tips and help for everyone \u2013 whenever, wherever. Download now, and let the fun begin!<\/p>\n                                    <\/div>\n                                                                                                    <div class=\"link-wrapper\">\n                                        <a href='https:\/\/addi.de\/en\/addi2go\/' target='_self' class='buttonlink prio-2'>To the app<\/a>                                    <\/div>\n                                                            <\/div>\n                        <\/div>\n                                    <\/div>\n                    <\/div>\n    <\/section>\n<\/div>","protected":false},"parent":0,"menu_order":0,"template":"","kategorie_sy":[31],"kategorie_blog":[35],"class_list":["post-36831","story","type-story","status-publish","hentry","kategorie_sy-inspiration","kategorie_blog-story"],"acf":[],"_links":{"self":[{"href":"https:\/\/addi.de\/en\/wp-json\/wp\/v2\/story\/36831","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/addi.de\/en\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/addi.de\/en\/wp-json\/wp\/v2\/types\/story"}],"wp:attachment":[{"href":"https:\/\/addi.de\/en\/wp-json\/wp\/v2\/media?parent=36831"}],"wp:term":[{"taxonomy":"kategorie_sy","embeddable":true,"href":"https:\/\/addi.de\/en\/wp-json\/wp\/v2\/kategorie_sy?post=36831"},{"taxonomy":"kategorie_blog","embeddable":true,"href":"https:\/\/addi.de\/en\/wp-json\/wp\/v2\/kategorie_blog?post=36831"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}